In the first nine months of 2025, the Prada group posted net revenues of €4,070 million, up 9% (+6% at current exchange rates), and 7.6% in the third quarter, the 19th quarter of uninterrupted growth.
Retail sales rose 9.3% to €3,647 million, driven by like-for-like and full-price growth, and in the third quarter alone, they grew 8%, in line with the previous three months against a "challenger" comparison base, unchanged between the quarters of 2024 (+18%).
The Prada brand saw retail sales decline 1.6% in the nine months and 0.8% in the quarter.
Miu Miu, on the other hand, maintained a solid growth trajectory with retail sales up 41% year-on-year and 29% in the three months compared to a 105% increase in the same period last year.
"We weren't invited, let's say.
