Japan buckles under matcha mania
Booming demand is straining a supply chain that prioritises quality and cannot expand quickly enough
Booming demand is straining a supply chain that prioritises quality and cannot expand quickly enough

Trend for Japanese tea-based beverages driven by health benefits and what looks good on social media

Nigel Cabourn, Margaret Howell and Paul Smith have been Japanese favourites for the past four decades. What’s their secret?

Costa and Starbucks launch purple drinks in effort to recreate viral success of matcha among young consumers

Japanese stocks rise as key BoJ meeting gets under way

Currency swings sap spending power of American and Chinese travellers overseas

Consumer businesses under pressure from weaker economic backdrop and intense competition