DUBAI: British brand Vivienne Westwood is set to make its Middle East debut at Riyadh Fashion Week on Oct. 16.
The label will open the event with a show that blends British fashion heritage with Saudi Arabia craftsmanship.
In a recent interview with WWD, the CEO of Vivienne Westwood, Carlo D’Amario, outlined his plans.
“We are working on a special collection of embroidered gowns, a result of the union of the expertise of our couture team and the craftsmanship of local artisans — a concrete way to promote local traditions through an international perspective.”
This marks the first time Riyadh Fashion Week has opened its calendar to international labels.
