Harsha Viji (left), Executive Vice-Chairman, Sundaram Finance Ltd. and Srivats Ram, MD, Wheels India Ltd., at an interaction with The Hindu Group of Journalists, in Chennai on Tuesday. ( 7/10/25)

| Photo Credit: BIJOY GHOSH

Sundaram Finance Holdings Ltd., the investment arm of TSF Group, has been renamed TSF Investments Ltd. In addition to TSF Investments, TSF Group’s holding structure includes Trichur Sundaram Santhanam & Family Private Ltd. (TSSF) and Sundaram Finance (SF).The TSF Group has also laid out an ambitious five-year roadmap aligned with its journey towards completing 120 years in 2031. The firms’ plans include doubling manufacturing revenue from ₹16,000 crore to ₹32,000 crore by 2030, expanding global exports, and growing Sundaram Finance Group’s assets under management (AUM) from ₹1.5 lakh crore to ₹4 lakh crore.In an extensive interaction with The Hindu Group on Tuesday, (October 7, 2025), Harsha Viji, Executive Vice Chairman of Sundaram Finance, and Srivats Ram, Managing Director of Wheels India, elaborated on the organisations’ long-term plans and the role of the fourth-generation family members.“By 2030, the group aims to double its manufacturing revenue from ₹16,000 crore to over ₹30,000 crore, expand global exports. We see ourselves investing around ₹2,500 crore in manufacturing. Part of it would be into existing businesses, some of it into new businesses – could be joint ventures and acquisitions. These are all very early stages,” Mr. Ram said. Mr. Viji highlighted about the used-vehicle business and said: “Used vehicle is another area that we are traditionally focused on. Our used vehicle proportion over time has grown from 8% disbursement to now about 27%. I would like that to be 50%.”Both of them said technology is a key area of investment. On the manufacturing side, the company has substantially increased its focus on R&D. In financial services, analytics is being leveraged to inform credit decisions — identifying customers who can be fast-tracked—and to optimise lending rates for individual customers.The duo also said that fourth-generation family members now lead key companies, including Brakes India, Wheels India, Sundaram Finance, Turbo Energy, and Sundaram Medical Foundation. Apart from Mr. Ram and Mr. Viji, the fourth-generation family members active in the business include Sriram Viji, Managing Director of Brakes India Pvt Ltd; Arjun Rangarajan, Director and Trustee of Sundaram Medical Foundation; Ananth Ramanujam, Executive Vice Chairman of Turbo Energy Pvt Ltd; and Srikanth Ramanujam, Director of Brakes India Pvt Ltd. The third generation family members continue to be in the family business. “ Family members need to come in with outside experience,” said Mr. Viji citing an example of how he previously worked with McKinsey & Company. “We will over time need to move to a model where family members are not 100% involved in running the businesses day to day. How that happens and what period is unclear,” he added.On Gen ZMr. Viji and Mr. Ram highlighted the group’s commitment to nurturing talent. “A large part of our workforce is young with around 50–60% having joined in the last three to four years. The majority of these employees belong to Generation Z,” Mr. Viji said. He then explained: “Values matter more to the current generation than they did to us. They have a very clear idea of what is right and wrong. They have a clear idea of what they want to do.” Mr. Ram added that developing people is crucial. The group has been successful in creating opportunities for employees to enhance their skills and capabilities. Building human capital remains a key priority for us, he said.The TSF Group is a diversified conglomerate with interests spanning automotive components, distribution, car dealerships, and financial services including mortgages, auto loans, general insurance, and asset management. The group has ₹30,000 crore in revenue, a ₹3,500 crore bottom line, capital expenditure of ₹800 crore in manufacturing, distribution and car dealerships, over 42,000 employees, 1,200 branches, and 36 factories. Published - October 07, 2025 08:31 pm IST