Good morning. Stephen Curry’s trailblazing NBA career has prepared him for the CEO role.
“I’m about to go into my 17th year [in the NBA], and from the beginning, work ethic was my superpower,” Curry told actor and comedian Roy Wood Jr., at a fireside chat I attended this month at Brooklyn Paramount Theatre.
As the Golden State Warriors’ star guard, Curry is the NBA’s all-time leader in three-pointers, a two-time MVP, and a four-time champion. He spoke about how work ethic shapes not only his basketball legacy but also his approach to business and life.
Curry’s new book, “Shot Ready,” provides an intimate look at his journey from childhood to his NBA career, sharing lessons on preparation and growth. He told the audience that a strong work ethic is universally relatable: “It’s a philosophy and a mindset for getting the most out of life, and enjoying every experience and opportunity.”
Off the court, as the founder and CEO of Thirty Ink, Curry oversees a house-of-brands conglomerate including Unanimous Media, Underrated Golf and Basketball, and Gentleman’s Cut bourbon. Thirty Ink generated $173.5 million in revenue in 2024, according to CNBC. You can read more of my take on Curry’s fireside chat here.
