Iconic British brand Laura Ashley is set to return to the high street five years after falling into administration and shutting 150 stores.
The retailer has plans to open a flagship 10,000sq ft store at Lakeside shopping centre in Thurrock, Essex, which will offer a 'comprehensive lifestyle destination under one roof', Retail Week reported.
Shoppers will be able to browse homeware, decor, women's fashion, sleepwear and children's clothes - and all nearing the brand's trademark floral designs.
A dedicated design hub will feature Laura Ashley's signature made-to-measure fabrics, alongside wallpaper and paint collections.
The store will be operated in partnership with Next.
