This is the shocking moment a mass brawl broke out between British tourists and Turkish shopkeepers at a popular holiday town.

What started as a street dispute in Alanya exploded into a violent brawl that left tourists and shopkeepers trading blows in full view of stunned onlookers.

According to local media, the row began outside a boutique on Atatürk Street when a group of six British holidaymakers got into a heated exchange with a local shopkeeper who had been sitting at the entrance of his store.

Initially, there were raised voices as the two sides traded words. But it soon escalated when fists were thrown.

CCTV from the scene shows the tourists surrounding the man before one allegedly headbutts him.