Labour now as unpopular as Tories were on the eve of wipeout

Keir Starmer's Government is already as unpopular as the Tories were on the eve of their election wipeout, according to research.

Just over a year after handing him a landslide win, only 13 per cent of Britons now approve of the Prime Minister's record in office, YouGov polling found, while a massive 69 per cent disapprove.

It marks a major fall in popularity since last summer, during Sir Keir's brief honeymoon with voters, when more than one in four (29 per cent) backed his first moves in Government.

And it means Labour is now as disliked as Rishi Sunak's administration was on July 1st 2024, at the end of the campaign marred by his early departure from D-Day commemorations and just days before the Tories suffered their worst-ever election defeat.

YouGov said in a statement: 'The latest set (conducted from August 16 to August 18) shows the government's net approval rating has fallen to -56, matching the final rating of the Conservative government before the 2024 election.'