Nvidia

’s H20 chips are likely to return to China, but tech experts don’t expect them to be met with the same fanfare in the market in light of new competition and regulatory scrutiny.

The Trump administration last month gave Nvidia assurances that it would be permitted to resume sales of its H20 chips to China, after their exports had been effectively banned in April. It also announced a new “fully compliant” made-for-China chip.

The move was seen as a huge win for the company, which had flagged billions in losses due to the policy. But while the H20s might be returning to the Chinese market that doesn’t mean Nvidia will regain its former market share, analysts caution.

In a recent report, global equity research and brokerage firm Bernstein forecast that Nvidia’s AI chip market share in China would drop to 54% in 2025, from 66% the year prior.