At an anonymous industrial estate on the outskirts of London, a queue of police vans and empty lorries block the usual flow of lunchtime traffic.
They are here to seize fake Labubu dolls. Thousands of them.
After weeks of work, intelligence that started at a corner shop in south Wales has led Trading Standards officers to a labyrinth of rooms hidden above this retail outlet.
Inside, they estimate millions of pounds worth of fake products are piled up, floor to ceiling, but what interests them most are the fluffy, mischievous-looking dolls at the centre of a global TikTok craze.
According to Forbes, the popularity of Labubu dolls helped parent company Pop Mart more than double its total revenue to £1.33bn ($1.81bn) last year.








