Pro wrestling legend Hulk Hogan, whose charisma and shirt-ripping showmanship brought the theatrical sports genre to new heights of mainstream popularity, died Thursday in Florida, officials said.

He was 71.

Clearwater police and firefighters rushed to his home to answer a “cardiac arrest” call at 9:51 a.m., according to a city statement.

First responders then took him “to Morton Plant Hospital, where he was pronounced deceased,” the statement added.

Hogan died surrounded by loved ones, manager Chris Volo told NBC Los Angeles.