HUMAN SEXUALITY IS on a spectrum, and when it comes to fulfilling sexual desires of all kinds, there should be a sex toy for everyone. That's the best part about sex tech—there's always something interesting popping up on the market. Groove Thing is the latest, launching as a Kickstarter today, and the company markets it as the “world's first internal music player.”

It blends high-fidelity audio of your favorite songs with internal vibrations. As a sex toy reviewer and former college radio DJ, I was immediately game. The company sent me a prototype version to test ahead of the Kickstarter launch—this isn't a full review because it's a preproduction unit, and WIRED doesn't like to make definitive statements on crowd-funded products until the company starts shipping to customers. Groove Thing is a new company, and like all Kickstarter launches, there's a risk it can't deliver. That said, this internal music player is in a class of its own.

Groove Thing

When I opened the package, I immediately understood why Groove Thing's PR team kept calling it the “Ugly Box,” because the hardware was ugly, crude, and unrefined. Sex tech has come such a long way, and people expect their toys, whether they’re vibrators, dildo, or butt plugs, to be aesthetically pleasing. But this is a prototype, so I'll give it a pass. The company assures me the final version will look better and slightly different from what I received.