Once a trip to the hairdresser’s involved nothing more challenging than a chat about your latest holiday.
Now it seems a quick cut and blow dry could come with a conversation about your carbon footprint.
Experts are calling for state-sponsored eco-stylists to nudge clients towards sustainable lifestyles.
It comes after a pilot scheme found that what we chat about in the salon changes our everyday lives.
A report revealed chatty stylists are the perfect influencers to subtly bring about behaviour change. Hairdressers have previously been trained to spot signs of domestic abuse.
