A dreamy serum/moisturizer hybrid, it’s a super hydrating gel cream that promises 24 hours of plumping moisture. Deemed “magic in a jar” and a “new holy grail,” users are opting for Hada Labo over luxury options, saying the stuff works — and fast.
“I have a mature skin type that was looking really dull and dry over the past few weeks and this fixed everything right up,” one wrote. “I noticed changes from the very first time I tried it and it just keeps getting better.”
You can thank the plumping gel’s smart ingredients mix for that reportedly quick efficacy that allows a little bit to go a long way.
Made with three types of hyaluronic acid, the cream keeps your face bouncy and supple while smoothing out fine lines and wrinkles. It’s water-based and lightweight on the skin, feeling silky, but not greasy and giving superior hydration without clogging pores. The mix of collagen, ceramides and green tea extract helps restore your protective barrier, reduces the appearance of lines and keeps your skin radiant.
“Goes on light, absorbs quickly, is extremely hydrating and gentle, no scent, no weird skin reactions, it just feels so pure and effective,” one review said. “You don’t need a lot to make your whole face feel amazing and dewy and it gives a nice little glow as well.”
