Richard Branson says the biggest reason he’s a billionaire today is because he trusts his instincts — and he’s not discouraged when people tell him a new venture is “crazy” or doomed to fail.
Instead, he takes those doubts to heart: He listens to his advisors so as to consider every possible pitfall of a new venture. Once those issues are identified, Branson says he takes the necessary precautions to “protect the downside” before forging ahead.
That mindset helped the British entrepreneur push past the objections of naysayers, particularly when he strongly believes that one of his seemingly “crazy” ventures can bring something new to a market that’s ripe for disruption, Branson, 74, wrote in a LinkedIn post on April 28.
“Since we launched, there have been many occasions where people told me we’d fail. But we’ve stuck by our belief that if you can create something better than everybody else, then you at least have a chance of succeeding,” Branson wrote.
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