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As the ‘first buddy’ turns first enemy, Chris Blackhurst looks at the feud between the president and tech billionaire and how much it could cost them in real terms
T
he boys are going at it. Like two heavies in the playground, the once richest man on Earth and one who thinks he is the most powerful are locked in a scrap. It’s a bloke thing. Not long ago, the former bros used to spark off each other, rib each other while jointly belittling everyone else. Now the jocks, Elon Musk and Donald Trump, are grappling and so closely entwined were they and the organisations they lead, there can be no winner.
It’s possible that peace may prevail, but for how long? They’ve repeatedly raised the ante, which in male lore means backing down and letting bygones be bygones will be difficult.










